Kaie Koppel's research areas are social innovation, co-creation, and service design. In her doctoral thesis, she develops a methodology for the design and management of social services in co-creation with networks and communities.
Since 2014, she has been involved in social innovation and public service design as a service designer, facilitator, mentor, and trainer, focusing primarily on human-centered social services. She also collaborates with the Estonian Social Innovation Lab for the applications of her doctoral research.
She has a master's degree in semiotics from the University of Tartu and an MBA in international business administration from EBS. She has been researching and teaching semiotics at the University of Tartu and has served as head of research at the Viljandi Academy of Culture. Her creative projects include the environmental documentary "The Measure of Man" and curating the renewal of the permanent exhibition of the University of Tartu Natural History Museum.